Monday, April 05, 2010
Time Warner Cable has initiated their Connect A Million Minds (CAMM) program to help promote and educate STEM, encouraging today's youth to take an interest in get involved. Information on this program can be found at www.CONNECTAMILLIONMINDS.com. The website offers two videos featuring a car that flies and a sneak-peak for Microsoft's newest video game, called "Project Natal." These videos and the people featured in them give examples of real-life situations where STEM is applied, leading to personal success and technological achievements. These videos offer proof to the students that STEM has legitimate applications outside the classroom,
piquing interest and inspiring the imagination.
To ensure the success of this project, Time Warner Cable has committed five years and $100 million to the advancement of STEM, and STEM related activities. The desired outcome is that students will develop new interests and skills in STEM. Time Warner Cable is using different media formats to get the word out for information and education.
ďWe want to remind kids and their parents that many of the things they consider cool require a background in STEM to work on. You canít build a flying car if you donít know anything about engineering and you canít be on the team that is creating the coolest and most advanced video game ever if you donít study math and computer science. ďsaid Tessie Topol, the Director of Strategic Philanthropy for Time Warner Cable.
She went on to say, ď80% of the jobs that todayís kids will be applying for will require a high level of STEM education. The Connect A Million Minds (CAMM) program is designed to give kids and their parents easy ways to spark an interest in STEM. The CAMM website (www.connectamillionminds.com) contains an incredible amount of already available community programs that parents and their children can attend together.ď
Time Warner Cable set up the site at www.connectamillionminds.com to promote their cause and to educate parents and community leaders to get involved and to help inform the youth about today's science and its applications. The site also contains information about after-school STEM projects and events, with introductions and opportunities for community activities and events like robotics competitions and local science fairs.
This project comes after years of dedicated service to their customers, offering cable TV programming, high-speed online services and digital phone services. They brought professional services into the home, on a personal level, providing quality home entertainment and affordable services.
Through the CAMM program, Time Warner Cable is giving back to the customers that helped to make Time Warner Cable the second largest provider in the nation. Time Warner Cable is providing the necessary tools and education to further STEM, allowing US students to stay competitive globally. Time Warner Cable is investing time and money into the communities that have given to them.